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Your writing feels lifeless,
Your writing feels dead.
How will you ever, ever, ever get ahead?

Theodor Geisel authored 29 books beginning in 1939. He wrote with unsurpassed flare under the pen name Dr. Seuss, and his work is a veritable college course in creative writing. Among the lessons writers can learn from his work:

  • The rhythm of your writing matters. Always read it aloud before publishing.
  • Your writing should be fun and enjoyable to read.
  • Nothing substitutes for strong style.
  • Sometimes shorter is better. After all, most of Dr. Seuss’s books are a handful of pages long.

But some of the best lessons on writing comes not from the structure and syntax, but Dr. Seuss’s prose itself.

Here are 3 writing tips from Dr. Seuss’ most famous books:Read More

May 10, 2017
What to Do When Your Topic Rankles Your Readers
By: Jonathan Merritt

Every day, I’m in the business of navigating the murky waters of tough topics. I’ve made a lot of mistakes and learned many lessons the hard way.

Here are two words that are essential to writing well on tough topics:

April 26, 2017
How to Build a Platform and Protect Your Soul
By: Margaret Feinberg

On April 15, I scrolled through a tweet from Beth Moore regarding the “people of the brand.” Her words challenged me, but like others, left a pinch of confusion.

The tweet sparked a long twitter conversation, perhaps because it hit such a deep nerve.

Something we all see. We all feel. We all wrestle with.

Beth Moore responded with a full post on the subject, apologizing for her out-of-context tweet. She calls us Christward when she writes:Read More

April 19, 2017
Why Using a Pen Name is a Risk that Writers Shouldn’t Take
By: Jonathan Merritt & Margaret Feinberg


Are you afraid to share personal stories because of potential blowback from friends and family? Have you ever thought it might be easier to publish your work anonymously or under another name?

One of the more frequent questions we have received from young writers over the years is, “Should I use a pen name?”

We only need one syllable to respond: No.Read More


As an acquisitions editor at a large publishing house, hundreds of book proposals pass through my inbox every year. Here’s my best advice on how to make yours stand out.

Read More


Ever sit to write but the words feel flat and the style feels indistinguishable?

You’re not alone. I do too.

Every writer must take time to develop a unique writing style that will set them apart from others like them.

Which is why I decided to ask one of the most unique writers I know to share her secrets to writing with flare.

When I read Ann Voskamp’s writing, I have to remind myself to breathe.

When I read One Thousand Gifts, my tears drenched the pages. I called friends and family members to read it aloud to them, pausing to wipe my cheeks on each call.Read More

March 3, 2017
Quotes Can Kill You: Here’s How to Use Them Well
By: Margaret Feinberg

Hey! It’s Margaret here, and I’m excited to share a super-duper practical quick tip with you this week.

I made a big bad boo-boo a few years ago that taught me a tough lesson about when and how to use quotes.

Watch this so you don’t have to make the same mistake I did.

Check out the video below and I’ll share the easy rules I’ve learned to live by.

Read More


After studying the Write Brilliant strategy, I have been lucky enough to have a few blog posts go viral. One post even attracted nearly a million views in 18 months.

Whether in written word, video, or still imagery, viral posts have the power to move people to laughter, to tears, and even to action. Deep down, each blogger and every author or creator of online content probably has dreams of virtually hitting it big.

Thrilled by the increase of traffic and expansion of your platform, it’s fun to see your content capture the hearts and eyes of new readers. My experience has taught me that you must take a few vital steps before that big moment arrives. Most writers miss them, and this is why their posts fall flat. Here are 3 mistakes that will prevent your posts from going viral:

Read More

February 22, 2017
How to Know if You’re Ready to Publish Your Pain
By: September Vaudrey

You’ve experienced a tragic loss or deep pain, but are you ready to write about it? How soon is too soon?

Five years after my daughter passed away, my literary agent asked me why I thought now was the time to publish my memoir about her death.

“I had to finish living my story first,” I replied. “I had to discover my ending.”

Though my grief won’t find its full ending until heaven, I knew I needed resolution with God before I had anything helpful to share with readers.Read More

February 14, 2017
How Eavesdropping Will Increase Your Blog Traffic
By: Jonathan Merritt

More than a decade ago, I considered calling it quits as a writer. I struggled to build a platform, and allure readers to my blog. Four book proposals had been rejected by every publisher in the industry. Each night, my hands pounded my keyboard long after the sun set, but my career felt glued to the pavement.

Read More

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