What do you feel when you hear the word “marketing”?
Many writers tend to get fidgety or want to hide in the corner in the fetal position. I’ve seen it time and again.
When it comes to marketing, and especially digital or online marketing, many people I know would love to pay someone to make it go away. Yet when it comes to building an audience and impacting people with the message you’ve been entrusted with…
You probably don’t have the five-to-six-to-seven figures to make it all go away. And even if you did, no one can be you online or with your audience. Your people want you. Your insights. Your wisdom. Your funnies. Your photos.
I started to explore why this this whole idea of online marketing scares writers and discovered there’s a huge gap in understanding of how digital marketing fits into building a personal platform for writing and publishing.
Online marketing for writers is simply engaging with your audience. Starting conversations. Sharing ideas. Letting people in on your life and discoveries.
Wow. It suddenly became less scary didn’t it?
Don’t overthink it. Online marketing is a powerful tool that allows you to learn from your audience as they learn from you. In return, it builds your platform, naturally.
Here are 3 principles to grow the audience of your dreams as a writer: Read More
Hi Write Brilliant friends,
I want to introduce you to my friend, Heather Zempel. Heather is an author and discipleship pastor at National Community Church in Washington DC. Heather has a lot of gifts– one of which I want you to glean from today. In this video, I ask Heather her tips on how to write a study on an entire book of the Bible–while sticking to a theme.
Take 5 minutes to watch this interview. Your writing (and study) will be better for it.
P.S. Even if you don’t write Bible studies, Heather’s tips will translate into what you do, too. Promise.
Check out Heather’s study, Amazed and Confused, here.
When we hear of one of our Write Brilliant Academy graduates publishing yet another book, we throw a 10-second dance party. Paul McDonald’s book, Called to Follow, is no exception.
In the process of writing and publishing Called to Follow, Paul learned a slew of lessons he wants to pass along to you.
Whether you’re just getting started…
A blogger who is trying to find a pathway to self-publishing…
A seasoned writer who is frustrated with lackluster sales…
You’re going to want to read Paul’s advice and the lessons he’s learned.Read More
In this week’s Write Brilliant Quick Tip, Margaret Feinberg talks about 3 main sources of discouragement in your writing and how to overcome them.Read More
It’s easy to dismiss making resolutions especially if, like me, you forget or neglect them by February 15. But setting your writing goals for the upcoming year is different than your typical New Year’s resolution. Writing goals are meant to give you a blueprint for getting those words on paper, developing a platform, and deepening your writing relationships.
Here are 6 steps for setting writing goals you’ll actually keep in 2018:Read More
In this week’s Write Brilliant Quick Tip, Margaret Feinberg talks about why what you’re seeing, tasting, and experiencing during the holidays is crucial to your writing.
Watch here: Read More
I spent the last week editing a friend’s book. I poured over every chapter, paragraph, sentence, and word—not once, but twice.
I learned crucial lessons that will help your writing shine:Read More
Have you ever thought about writing a book with your spouse or friend?
If so, you’ll soon discover that creating cohesive content can be a challenge.
A while back, we shared 5 Traps to Avoid When Co-Authoring. Now, we’d like to equip you with four more tips from Write Brilliant Academy graduate Cherie Lowe to help you thrive.Read More
When we hear one of our Write Brilliant graduates publishing yet another book, we throw a 10-minute dance party. And David Ellis’ new book, Losing Dad, Finding Father is no exception. This book is transforming reader’s lives.
In the process of writing and releasing Losing Dad, Finding Father, Ellis learned a treasure trove of rich lessons (read to the end… they’re magical).
But along the way, he raised a question every writer wrestles with along the way.
What will be the impact of your writing?
Is writing really worth it?
What if I just transform one person’s life?
Ellis’ response to these soul wrestling questions took my breath away.Read More
Have you ever thought about writing a book or blog or project with someone else?
A spouse? Friends? Ministry partner?
You may think, “That’s half the work!” But you’ll likely run into these common roadblocks along the way.
I’ve invited, Cherie Lowe, a Write Brilliant Academy graduate, and co-author of Your Money, Your Marriage: The Secrets to Smart Finance, Spicy Romance, and their Intimate Connection (Sept 2018), to share her secrets:Read More
"Jonathan and Margaret are two of the best writing coaches in America, and I've learned much from them over the years. Their Write Brilliant program will help you grow deep roots and a wide reach. Do not wait to sign-up!"
– Gabe Lyons
Bestselling author of Good Faith and founder of Q
"I highly recommend Jonathan and Margaret's program for writers of any level!"
– Jennie Allen,
bestselling author of Nothing to Prove and founder of IF:Gathering
"The firehose of information I absorbed through Write Brilliant transformed the way I write. Jonathan and Margaret bring a combined breadth of knowledge and a straight-shooting style that helped me clarify my target audience, expand my platform, and get practical about what it takes to dedicate myself to my craft. I learned more in this one course than in all past conferences, books, blogs, and videos I’ve engaged. Write Brilliant is a one-stop-shop for taking your writing to the next level."
– September Vaudrey,
author of Colors of Goodbye
"In all my years of leading organizations, I've encountered dozens of how-to programs, but none of them has been more effective then this one. I should know. The Write Brilliant strategy gave me the boost of confidence I needed to create two books on leadership. Whether you want to author a book or just create a blog, make sure you don't miss this fantastic course."
– Brad Lomenick,
author of H3 Leadership and former director of Catalyst